Pioneering retail to web3 shopping

Pudgy Penguins, a distinguished Web3 brand known for its unique content, merchandise, toys, and digital collectibles, has unveiled a collaborative marketplace and trading platform in association with Snag Solutions. The marketplace puts Pudgy Penguins and Snag at the forefront of retail, e-commerce, and web3. The newly coined meta-verse, ‘Pudgy World,’ epitomizes a harmonious blend of remarkable creativity, “invisible” blockchain technology, and a streamlined user experience (UX).

A Holistic Purchasing Journey

Customers can acquire Pudgy Penguins either in-store or online. Physical purchases introduce an interactive element where customers can scan any physical Penguin, register their traits to a new or existing wallet, and effortlessly purchase new traits via credit card. The marketplace is equipped with secure peer-to-peer trading mechanisms and a token-gated holder social feed plus a directory, enhancing the overall engagement and security. Users will be able to purchase and list digital assets directly from the Pudgy World metaverse. 

For those whose journey doesn’t start at Walmart, navigating through Pudgy World with a single account allows for seamless buying, selling, and earning.

Embedded Wallets and authentication powered by Dynamic

Dynamic plays a key role in the infrastructure and UX layer by letting customers easily create an embedded wallet with email auth. By eliminating the complexity of private keys and wallets, anyone can onboard, traverse, and buy in real-time. Novices to Web3 can now effortlessly indulge in the vibrant realm of Pudgy Penguins.

Elevating NFT commerce with Snag Solutions

Snag is the unmistakable core of this ecosystem. Pudgy World is built atop Snag Solution’s fully customizable and scalable NFT marketplace. The tech makes selling NFTs simple, recognizable, and powerful. The feature set continues to grow with loyalty, built-in social feeds, bridging capability using LayerZero, and more. 

Itai Turbahn, from Dynamic: "Pudgy Penguins is a magical project. It aims to bring web2 and web3 users alike into a cool physical-to-digital world. We’re thrilled to be working with the Pudgy team, as well as the incredible Snag team who built the Pudgy marketplace, to help bring this vision to life. With Dynamic, wallets can be abstracted away from customers, letting them enjoy a fun and immersive experience."

Zach Heerwagen, from Snag: "Our thesis that native creators are essential for attracting the next billion users to web3 is confirmed by brands like Pudgies. We're excited to partner with them and Dynamic to make it easier to onboard the masses to the metaverse."

Lorenzo Melendez, from Pudgy Penguins: "We’re beyond excited to partner with Snag and Dynamic as we take our digital experience to the next level. To scale a toy business we need to completely abstract crypto & blockchain technology as requirements to participate in the Pudgy Penguins ecosystem, and from our first conversation we knew Snag was the right partner to help us create the best buying experience for every user."

The technical stack:

1. Pudgy Penguins & traits by Pudgy Penguins
2. Snag Solutions for powering The NFT marketplace, Social Feed, and full integration
3. Dynamic’s SDK for Embedded Wallets and Email Authentication
4. Layer Zero for Bridging Pudgy Penguins between Ethereum and Polygon

Discover the allure of Pudgy Penguins online or in-store. For an in-depth understanding of Snag Solutions and their offerings, explore here.